Sweet Sparkman

Services

Lookbook Design

Location

Sarasota, FL

Industry

Architecture

The Challenge

Sweet Sparkman Architects, a nationally recognized multidisciplinary architecture and planning firm based in Sarasota, Florida, wanted a printed piece that reflected the sophistication, precision, and artistry of their work. The goal was to create a lookbook that showcased the firm’s most iconic architectural projects — a piece as thoughtfully designed and crafted as the spaces they create.

The Approach

I was contracted to design and produce a premium lookbook that would capture the beauty and detail of Sweet Sparkman’s award-winning portfolio. Using specialty papers and vellum overlays, I developed a tactile experience that mirrored the firm’s architectural ethos: refined craftsmanship, clean structure, and understated luxury.

Each spread featured high-end custom photography highlighting Sarasota’s most striking modern and coastal designs, presented with deliberate pacing and balance. The result was a publication that not only impressed clients and peers but also served as a lasting testament to the firm’s creative excellence and attention to detail.